Annual Strategic Planning

A strategic planning and board orientation meeting was held in January. We were able to set goals for the upcoming year and beyond, which I am confident our members will appreciate.

Key takeaways from our 2022 strategic plan are:

Objectives: Membership/Grow Carlisle Chamber

1. Increase Membership
2. Retain What % of Membership
3. Retain What % of Membership Dollars for the Year

Action: Membership

1. Increase Membership by 5
2. Retin 97% of Membership
3. Retain 97% Membership Dollars
4. Specific on Why to Join the Chamber

Objectives: Lunch & Learn

1. How Often?
2. What Are Our Members Looking For?
3. How Do We Get Our Membership Involved?

Action: Lunch & Learn

1. Survey to membership on topics, meeting morning, noon or night
2. At least – Possibly March, May, July September, November (this would include special events such as Legislative luncheon, Women’s Mentoring)
3. Great Speakers
4. Sponsorships for Lunch & Learns
– $50.00 for Sponsorship
– Give 5 Minutes to Present Business, Handouts, Logos on all Promotional Items
4. Charge for Lunch – $5.00 for members, $10.00 for non-members

Objectives: Our Products/Services That Benefit Our Members

1. What Type of Value Added Can We Give Our Members?
2. Reach Out to Members to Discuss Issues of Concern & Chamber

Action:

1. Membership Luncheons
2. New Type of Sponsorships
3. Hold Small Group Meetings to Discuss Concerns & Chamber (What Can We do For You)?
4. Carlisle Directory & Community Guide
– Advertise Your Business
– Listed in GDMP Membership (6,000 Members)
– Sign on Highway to Advertise Business
5. Continue with many events held in 2021 such as:
– City Council, School Board Forums as they arise
– Community Celebration
– Coffee with Legislators, Mayor, Supervisor and Superintendent of Schools
– Other events that may arise during the year

Objectives: Economic Development: How Involved Should the Carlisle Chamber Be?

1. Assist City (What Can We Do to Assist?)
2. Does Chamber Need Its Own Committee?
Action:

1) Need Further Discussion – committee to look into and discuss how we can work to assist in areas needed
2) Believe City is Doing A Great Job

Objectives: Communications – Newsletter/Facebook/Website

1) How Often?
2) What Do We Want to Present?

Action:

1) Bi-Weekly
2) Presidents Message
3) Promoting all Events
4) Highlighting Business & Board Member of Month
5) Form available for businesses to fill out to highlight in newsletter
6) Tool of Resources, look at possibility, committee assignment

Objectives: Governmental Affairs – Explore Relationships with: City, State, Federal, Supervisors

1) Attend City Council Meetings
2) Meet with State Legislators
3) Attend GDMP Meetings on State & Federal Issues
4) Hosting Regional Legislative Luncheon

Action:

1) Board Members Sign up to Attend One City Council Meeting Throughout the Year
2) Participate in Day on the Hill with GDMP
3) Hold a Monthly Coffee with Legislators, Mayor, Supervisor & Superintendent of Schools During Session
4) If Budget Allows – Participate in GDMP DC Trip

Objectives: Community Development – Non-Profit Groups

1) Become more Familiar with Non-Profit Groups
2) Board Participation in Chamber & Community Events
3) Meet throughout the year with our non-profits

Action:

1) Every board Member Should Serve on A Committee (Ask Membership to Serve on a Committee)

          • Golf
          • Annual Dinner
          • PumpkinFest
          • Light Up Carlisle
          • 4th of July
          • Annual Dinner
          • Community Celebration
          • Pub Crawl
          • Teacher Appreciation Breakfast
          • All Board Members Attend Ribbon Cuttings
          • Other

Objective Tourism

      • Continue serving on Committees
      • Arts North River Art & Culture
      • Signage
      • Funding
      • Other as they arise